SEOUL, SOUTH KOREA—LG Electronics Inc. said it is investigating a
claim that some of its smart TVs send information on home viewing habits back
to the company without consent.
The investigation comes after Jason Huntley, a 45-year-old IT
consultant in Britain, detailed
in his blog how his
LG smart TV logged the channels he was watching and sent the data to LG.
He said the company continued to collect which channel he was
watching even after he disabled the information collection feature.
“The (LG) server acknowledges the successful receipt of this
information back to the TV,” he said in an email. The information appeared to
be sent to LG unencrypted, he said.
Also collected were the names of files saved in an external USB
hard drive plugged into the TV as well as the TV’s unique identification
information.
The world's second-largest TV maker said Thursday that customer
privacy is its top priority and takes the issue very seriously.
However, when Huntley asked LG about the data collection last
week, the company blamed a TV retailer for not disclosing the company’s terms
and conditions when he made the purchase.
“As you accepted the Terms and Conditions on your TV, your
concerns would be best directed to the retailer,” LG said in an email to
Huntley that outlined the response from the company's U.K. head office.
LG introduced an ad platform to target its smart TV users in 2012.
The LG Smart AD lets advertisers reach target audiences by utilizing device
information, location and details such as age and gender, LG says on its
website.
However it was not immediately clear which features in LG's smart
TVs were triggering the data monitoring.
"All we can be sure of is that the information is being
sent," Huntley said.
He said was "very surprised" at the amount of attention
he received with the blog post.
"This indicates that privacy issues are becoming increasingly
important to people everywhere, as we are so dependent on technology in our everyday
lives."
Separately,
Samsung Electronics Co. said it does not collect information on files in USB
hard drives connected to its smart TVs. But it did not respond to a question
about whether it logs users' viewing habits. Samsung is the world's largest TV
maker.
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